Adweek features Fifty Thousand Feet's integrated national campaign for ZEISS

As part of its Revolving Door column, AgencySpy, a publication in Adweek’s network, has highlighted Fifty Thousand Feet's work in launching an integrated national campaign for ZEISS, a global manufacturer of optical systems and optoelectronics. The campaign introduced a new product line, Warm Eye Masks, within ZEISS’s vision care offering.

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Revolving Door Agency Moves: Fifty Thousand Feet, Havas Entertainment, Spark & More

This last day of August is dedicated to some legendary wins for agencies that span innovative product launches, incredible revenue achievements and award recognitions.

Fifty Thousand Feet

Zeiss chose Fifty Thousand Feet to launch an integrated national campaign to introduce its new vision care offering. The warm eye mask campaign included static and animated display advertising to target Walmart and Amazon shoppers with engaging eye relief visuals and messaging.

Featured in Adweek